CCPA – Things You Should Know
For those who are wondering what the California Consumer Privacy Act (CCPA) is, CCPA is a law that increases the transparency associated to the collection and usage of personal consumer data. If you’re a business owner or web developer, you should have thorough information of CCPA. So, let’s learn.
Who is Subject to the CCPA?
Every business that handles data of Californian residents is subject to the CCPA. Even though it’s associated to consumers residing in California, it’s applied to businesses across the whole country. Right now, the CCPA is the most comprehensive and strictest data privacy law in the USA.
The CCPA is strikingly similar to the General Data Protection Regulation (GDPR), the data privacy act of the European Union. If you’re a developer, California residents are likely to interact with your application or website. Under the CCPA regulation, all apps and websites will be scrutinized; hence, you’ll have to make sure you’re operating on the right side of the law. This complete guide to CCPA compliance can help you.
Basic Principles of CCPA
CCPA focuses on three basic principles.
Since the law is about executing transparency about consumers’ data, transparency is the first basic principle of the CCPA. The consumers get the right under the CCPA to know which of their details companies collect and how they utilize it.
If a business is selling or distributing their data, consumers should know with whom the data is shared. The CCPA requires developers, who interact with consumer data, to provide consumers all the answers on request.
According to the CCPA, Californian consumers have the right to sign out of any contract they make about the sale of their data. Developers should give their customers the right to view their data, delete it and get compensation if a data breach occurs.
The CCPA requires businesses to apply necessary measures to protect consumer data. If your organization fails to comply with this law, and consumer data intentionally or unintentionally becomes exposed, stolen or misused, you may incur penalties or civil suits.
Make Sure You’re CCPA Compliant
Although the CCPA came into effect on 1st January 2020, the California Attorney General (CAG) will enforce it from 1st July 2020, or 6 months after publishing the final regulation.
Unfortunately, a considerable number of companies are still incompliant to the CCPA. According to a major survey, only 2% of the respondents were confident that they are fully CCPA compliant.
Thus, if you want to run your business smoothly, study the CCPA well and become CCPA compliant as soon as you can. All the best!